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Sr. Technical Marketing Engineer - Application Performance - Cloudflare

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Job Title
Sr. Technical Marketing Engineer - Application Performance
Job Location
Hybrid or Remote
Job Description
About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company. 

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us! 

Available Locations - San Francisco and or US Remote

Cloudflare is looking for an experienced technical marketing engineer to lead the technical marketing program for our application performance solution area. This is a high-impact, results-oriented role, where you will work directly with Solutions Engineering, Product Management, Technical Enablement and Marketing to effectively demonstrate our products/platform/solutions and drive knowledge of our competitors that aids our sales team to win. Also work with PM/PMM/Enablement to take new products to market, to identify our technical differentiators and develop the architecture-level story (and supporting technical assets) that drive acquisition and expansion.

The application performance and reliability portfolio consists of CDN, DNS, load balancing, Waiting Room, Web3, Argo, Orpheus, Stream, Images and Radar. Successful candidates will have a passion for helping to build a better Internet by enabling organizations to improve the performance, reliability and security of their web properties and networks. 

You will have a drive to understand customer needs, dig into product details, and elevate our messaging to deliver solution-oriented, breakthrough initiatives. You will enjoy this role if you like working with fast-paced teams and having autonomy to drive your initiatives. 

This role is a part of our Technical Marketing team and reports into Director of Technical Marketing. This will be a highly visible role within the organization, which will have a significant impact on the long-term growth of the fast-growing Cloudflare business.

Top candidates for this role will have a strong, hands-on technical background, ideally in networking, security, or cloud infrastructure. You’ll be able to quickly understand our customers, the Internet ecosystem, and the solutions that customers need in an increasingly Internet-connected world.


  • Evangelize and demonstrate Cloudflare products to analysts, prospects, and customers—in meetings, webinars, conferences and trade shows.
  • Be the voice of the product to the entire marketing team. Be the voice of the marketing team to product management, Engineering and CTO organization.
  • Develop technical assets that prove Cloudflare’s differentiation in app performance and reliability. 
  • Understand and exploit the weaknesses of both box vendors as well as cloud providers in this space.
  • Lead the development and dissemination of compelling competitive knowledge through presentations, battle cards, and 3rd-party tests.
  • Work with Solutions Engineering and Product Management to create technical artifacts such as reference architectures, design guides, deployment guides, integration guides, etc.
  • Provide feedback to Product Management and Engineering to adjust future product direction and strategy.
  • Provide deal support for the field sales teams as needed for competitive sales opportunities
  • Design, deliver, and train field sales on value-based demonstration of Cloudflare products and solutions.
  • Create and maintain the official demo and video library of the Cloudflare product portfolio.
  • Be a top speaker for Cloudflare.
  • Partner with demand generation and expansion marketing teams to generate pipeline and revenue for the application performance portfolio.
  • Provide technical/competitive support for the Solutions Engineering teams for both mid-market and enterprise
  • Partner with our Analyst Relations team to establish Cloudflare as a leader in this space.


  • 10+ years of experience in technical marketing/product marketing/product management/solutions engineering.
  • Significant experience in B2B technology marketing with a keen understanding of the Internet ecosystem and technical audiences. 
  • Experience at one or more application performance/reliability, application security, network infrastructure or network security vendors. 
  • Knowledge of TCP/IP, Internet Routing, CDN, HTTP, DNS, load balancing, web applications, app performance, web analytics, delivery of images/video content. 
  • Knowledge of Application Security landscape, ZT/SASE/SSE, SDN, MPLS, SD-WAN, Firewalls, Threat intelligence, MITRE, and the Cyber Kill Chain all a plus.
  • Hands-on experience with developing in cloud computing environments (AWS, GCP, Azure, etc.)
  • Experience positioning technical products to both technical users and economic decision makers
  • Excellent written and presentation skills. This role demands someone who is gifted in their ability to communicate effectively with all stakeholders (including product management, sales, comms, and marketing), and most importantly, with technically-oriented customers.
  • Ability to manage ambiguity and navigate unforeseen obstacles gracefully.
  • Self-starter who truly enjoys working in a fast-paced, innovative cloud services company.
  • BS/BA degree in Engineering, Computer Science/EE, or related field

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.

Path Forward Partnership: Since 2016, we have partnered with Path Forward, a nonprofit organization, to create 16-week positions for mid-career professionals who want to get back to the workplace after taking time off to care for a child, parent, or loved one. We released to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer.  We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.  All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.  If you require a reasonable accommodation to apply for a job, please contact us via e-mail at or via mail at 101 Townsend St. San Francisco, CA 94107.

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Cloudflare Headquarters Location

San Francisco, CA

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Cloudflare Company Size

Between 2,000 - 5,000 employees

Cloudflare Founded Year


Cloudflare Total Amount Raised


Cloudflare Funding Rounds

View funding details
  • Series E

    $150,000,000 USD

  • IPO


  • Series D

    $110,000,000 USD

  • Series C

    $50,000,000 USD

  • Grant

    $150,000 USD

  • Series B

    $20,000,000 USD

  • Series A

    $2,050,000 USD