Vice President Business Development - Enterprise - Zeta Global

WHO WE ARE  

Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.   

Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.   

Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. 

THE ROLE

The VP of Business Development (BD) is responsible for engaging Marketing decisions makers (enterprise brand direct) to create, develop and close new business.  The sales role is a hunter role focused primarily on enterprise grade account acquisition and winning business amidst a competitive landscape.

Key Responsibilities

• Engage Executives in targeted prospect accounts -- focusing in on the largest brands.
• Generate business opportunities through professional, dedicated prospecting and cold-calling
• Orchestrate discussions with senior executives around their business needs
• Build a plan to provide digital media solutions to meet the prospects' long term needs as a strategic business partner
• Develop a pipeline of viable opportunities that exceeds quota, and keep abreast of prospects in your territory
• Own the sales cycle - from lead generation to closure
• Drive all aspects of the sales cycle including, proposals, scoping, pricing and contract negotiations, etc
• Ensure 100% customer satisfaction and retention together with the Client Development and Account Management teams
• Meet or exceed quarterly and annual revenue targets
• Accurately forecast deals closing on a weekly basis using Salesforce.com

Experience & Education Requirements:
Successful candidates will have a background in digital media sales with a deep understanding of identification graphs, data and measurement, as well as experience leveraging strategic relationships with external partners. Individuals must have a demonstrated solid business development sales track record developing and managing regional/national accounts and a proven track record of forecasting and closing.

Strong candidates must have 8+ years of enterprise digital media experience and have a "consultative" value based approach to selling. Experience with email service providers and working within a fast-paced growing company environment is a plus. In addition, candidates should have:

• Excellent sales skills, lead development and qualification skills – especially at the executive level
• Strong knowledge of Ad-Tech: DMP, DSP, Data Onboarding, Device Matching, 3rd party ad-server, attribution vendors
• Excellent oral and written communications skills including strong presentation/demo skills both in person and via phone/web presentation
• Strong technology skills. Must be able to do complete product demonstration and credibly discuss technical topics
• Marketing platform sales experience a plus
• Stable track record with 2+ years in each organization
• Experience selling in any of the following industry verticals - Retail, Financial Services, Travel, CPG, Non-profit, Automotive
• BA/BS or equivalent

BENEFITS & PERKS 

• Unlimited PTO 
• Excellent medical, dental, and vision coverage 
• Employee Equity and Stock Purchase Plan 
• Employee Discounts, Virtual Wellness Classes, and Pet Insurance 

And more!! 

COMPENSATION RANGE 

The compensation range for this role is $150,000.00 - $300,000.00, depending on location and experience.  

PEOPLE & CULTURE AT ZETA 

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.  

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ 

ZETA IN THE NEWS! 

https://zetaglobal.com/press/?cat=press-releases 

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