Growth Marketing Manager I - Credit Karma

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Job Title

Growth Marketing Manager I

Job Location

Charlotte, NC

Job Listing URL

https://job-boards.greenhouse.io/creditkarma/jobs/6654451003

Job Description

Intuit Credit Karma is a mission-driven company, focused on championing financial progress for our more than 140 million members globally. While we're best known for pioneering free credit scores, our members turn to us for everything related to their financial goals, including identity monitoring, applying for credit cards, shopping for insurance and loans (car, home and personal) and savings accounts and checking accounts* – all for free. Credit Karma has grown significantly through the years: we now have more than 1,700 employees across our offices in Oakland, Charlotte, Culver City, San Diego, London, Bangalore, and New York City.

*Banking services provided by MVB Bank, Inc., Member FDIC

Credit Karma is looking for a data-driven, results-oriented Growth Marketing Manager to join our Charlotte office. In this role, you’ll use your creativity and analytical skills to develop strategies, campaigns, and initiatives to drive revenue growth and increase retention.

What You’ll Do:

Build, test, deploy, and analyze marketing campaigns across owned channels, including email, push and in-app
Analyze and interpret performance data to uncover insights and iterate on campaigns to improve KPIs such as open rates, click-through rates, conversion rates, and LTV
Design and implement A/B tests to optimize each and every component of messages prior to launch
Report on performance, test outcomes, and key learnings to stakeholders on a regular basis
Work closely with Product, Engineering, Copy, Design and Brand to transform your ideas into compelling and personalized messages and/or product experiences

Basic Qualifications:

3–5 years of experience in growth marketing, CRM, or lifecycle marketing
Proven experience with A/B and multivariate testing, including test design, execution, and analysis
Strong analytical skills with the ability to synthesize data into clear insights and next steps
Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously in a fast-paced environment
Excellent communication and collaboration skills; proactive and confident in driving initiatives forward independently and with cross-functional teams

Preferred Qualifications:

Proficiency with SQL
Experience using tools like Looker, Tableau or Power BI to analyze and visualize data

Benefits at Credit Karma includes:

Medical and Dental Coverage
Retirement Plan
Commuter Benefits
Wellness perks
Paid Time Off (Vacation, Sick, Baby Bonding, Cultural Observance, & More)
Education Perks
Paid Gift Week in December

Equal Employment Opportunity:

Credit Karma is proud to be an Equal Employment Opportunity Employer. We welcome all candidates without regard to race, color, religion, age, marital status, sex (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity or gender expression, national origin, veteran or military status, disability (physical or mental), genetic information or other protected characteristic. We prohibit discrimination of any kind and operate in compliance with applicable fair chance laws.

Credit Karma is also committed to a diverse and inclusive work environment because it is the right thing to do. We believe that such an environment advances long-term professional growth, creates a robust business, and supports our mission of championing financial progress for everyone. We offer generous benefits and perks with a single eye to nourishing an inclusive environment that recognizes the contributions of all and fosters diversity by supporting our internal Employee Resource Groups. We’ve worked hard to build an intensely collaborative and creative environment, a diverse and inclusive employee culture, and the opportunity for professional growth. As part of the Credit Karma team, your voice will be heard, your contributions will matter, and your unique background and experiences will be celebrated.

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