User Acquisition Manager - Lemonade

We’re looking for a highly analytical, detail-oriented User Acquisition Manager to join our Paid Acquisition team. 

You’ll strategize, execute, and optimize global campaigns, and play an important role in leveraging cutting-edge technology and data science models to aid sophisticated optimization efforts and proper budget allocation. 

In this role, you’ll

• Manage and optimize global campaigns with a large budget, end-to-end

• Monitor campaign performance, conduct regular data analysis, and provide actionable insights to optimize performance and drive continuous improvement

• Own measurement and reporting for your campaigns

• Stay up to date with industry trends, new advertising platforms, and emerging technologies in order to identify and leverage growth opportunities

• Collaborate with cross-functional teams, including Growth, Creative and Analytics, to ensure alignment and synergy across all marketing efforts

What you’ll need

• 3+ years of experience in PPC, managing global, large-scale B2C campaigns  focused on the Google ecosystem (with budgets of $500K+/mo) 

• Experience with social/video platforms is an advantage 

• Strong analytical skills and ability to leverage data-driven insights to optimize campaign performance.

• Proven track record of delivering consistent results 

• Ability to adapt to a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.

• A talent for thinking strategically about complex issues

• Ability to work in an office environment a minimum of 3 days a week

• Enthusiasm about learning and adapting to the exciting world of AI –  a commitment to exploring this field is a fundamental part of our culture