Event Marketing Manager - Wunderkind

About Wunderkind:

Wunderkind is a performance marketing solution that uses AI and data to help brands acquire and retain customers through one-to-one, personalized messages across websites, email, text, and ads, guaranteeing a lift in revenue. Founded in 2010, Our goal is to scale a brand’s ability to create and grow customer relationships through websites, email, text, and ads. We believe individuals should have the freedom to choose the kind of internet they want. An internet that fosters genuine relationships with brands. An internet that treats humans like real people instead of “web traffic.” We also believe in empowering brands to treat their customers as individuals, satisfying their unique needs with tailored experiences and thoughtful communication. By expertly personalizing, automating, and scaling beautiful one-to-one experiences, Wunderkind helps brands acquire new customers at scale and keep them loyal for life.

About the Role:

Wunderkind is looking for an Event Marketing Manager to own and execute our US event strategy, with a strong focus on onsite, face-to-face marketing that drives pipeline and demand generation. The role is hybrid, based in our New York City office.

This individual will be based in New York City and act as the primary event lead in the US—working directly with the VP of Marketing to shape strategy, while independently executing high-impact experiences on the ground.

If you’re an organized, creative, and data-driven marketer who thrives in both planning and execution—and you’re motivated by building experiences that drive real business outcomes—this is a high-impact opportunity to take full ownership of a critical marketing channel.

Role & Responsibilities

Own and execute Wunderkind’s US event program across key channels, including:

• Third-party conferences & Tradeshow 
• Owned events (executive dinners, hosted experiences)

Strategy & Planning

• Partner directly with the VP of Marketing to define the US event roadmap, ensuring alignment with pipeline and revenue goals
• Identify high-impact opportunities to engage target accounts and key prospects

End-to-End Event Execution

• Lead all aspects of event planning and execution, including venue sourcing, vendor management, timelines, speaker coordination, and onsite management
• Run point on logistics for executive hospitality events, trade shows, and conferences (third-party and owned)

Sales & Stakeholder Partnership

• Act as the primary point of contact for Sales and Client Partnerships teams for all event-related initiatives
• Collaborate closely with sales to ensure strong account targeting, attendance, and post-event follow-up

Budget Management

• Manage elements of the event marketing budget and reconcile monthly expense reports
• Make informed decisions on spend based on expected impact

Campaign & Communications Management

• Own pre- and post-event communications, including email campaigns, outreach, invitations, and follow-ups
• Partner with internal teams to develop and deploy outreach materials that support pipeline generation

Operational Excellence

• Ensure all events and materials are tracked and organized across internal tools (Google Drive, project management platforms, CRM, etc.)
• Manage third-party vendors and external partners effectively

Lead Management & Pipeline Contribution

• Partner with Campaigns and Operations teams to ensure all leads are captured, uploaded to CRM, and properly nurtured
• Track and report on event performance, including pipeline contribution and ROI

Qualifications

• 2+ years of experience in event marketing, preferably in a B2B or tech environment
• Proven ability to manage multiple events simultaneously across different scales and formats
• Strong organizational skills with high attention to detail
• Ability to operate independently in a fast-paced environment
• Excellent written and verbal communication skills
• Experience working cross-functionally with sales teams on shared revenue goals
• Strong vendor and stakeholder management experience
• Experience managing budgets and reporting on performance

Nice to Have

• Experience with event tools (e.g., Splash)
• Familiarity with CRM platforms such as Salesforce or HubSpot
• Experience in a high-growth technology company

How You Will Be Measured

• Creation of qualified pipeline in partnership with Business Development and Sales teams
• Contribution to sales opportunities generated through event programs
• Quality and consistency of engagement with target accounts and decision-makers
• Execution of high-quality events that run smoothly and reflect Wunderkind’s standards
• Clear reporting on event performance and ongoing optimization of the program

The base salary range for this role is $80,000.00 to $95,000.00. Actual compensation packages are based on several factors that are unique to each specific candidate; including but not limited to skill set, depth of experience, applicable certifications, and geographic work location. This may vary depending on living location and market rate.

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