About the role:

We are looking for a Sr. Field Marketing Manager, US-East, to own and execute regional field marketing programs that drive pipeline, customer engagement and revenue growth. 

Reporting to the Sr. Director, Global Field Marketing, this role sits at the intersection of strategy and execution. You will be responsible for translating regional priorities into high-impact field marketing programs and events, owning end-to-end delivery, and working closely with Sales, SDRs, Partners, and the broader Marketing organisation.  

This hands-on manager role is ideal for someone who can both lead programs and execute—comfortable owning pipeline results, managing budgets, and ensuring measurable business impact within a high-growth environment.

As a Sr. Field Marketing Manager at Starburst you will: 

• Own the planning and execution of field marketing programs that support regional pipeline goals.
• Manage event budgets, vendors, venues, logistics, shipping, swag sourcing and ordering, and on-site delivery.
• Partner closely with Sales and SDR teams to identify priorities, define pre- and post-event strategies to maximize event engagement.
• Collaborate with partner marketing, product marketing, social and content teams on campaign strategy and execution, where applicable.
• Support pipeline generation efforts by ensuring events and programs are executed effectively, tracked accurately, and follow-up is done properly.
• Track and report performance metrics (attendance, leads, MQLs, follow-up status, pipeline contribution, ROI) and continuously optimize based on results.
• Provide general marketing operations and administrative support as needed.

Some of the things we look for:

• 5+ years experience in B2B marketing, field marketing, or regional marketing roles (enterprise or high-growth tech preferred).
• Proven experience owning and delivering regional programs tied to pipeline and revenue
• Strong operational discipline with the ability to manage multiple initiatives simultaneously
• Confidence working cross-functionally (Sales, SDRs, Partners and internal stakeholders)
• Comfortable managing budgets, vendors, and external agencies
• Data-driven mindset with experience measuring and reporting on marketing impact
• Willingness to travel nationwide for for key programs and events
• Highly detail-oriented and creative, thriving in fast-paced, collaborative environments.
• Familiarity with Salesforce, marketing automation tools, and event platforms.

Where could this role be based?

Boston, MA or NYC