Events & Experiences Manager - ManyChat

WHO WE ARE

Manychat is a leading Chat Marketing platform. We help businesses engage with their customers on Instagram, Facebook Messenger, WhatsApp, and Telegram.

Manychat is a Meta Official Business Partner, backed by top investors, including Bessemer Venture Partners.

With 120+ teammates across three global offices — New York, Barcelona, and Yerevan — Manychat helps more than one million businesses worldwide interact with billions of customers in real-time at scale.

No matter the use case — generating leads, increasing engagement, providing 24/7 customer support, accepting payments, and beyond — Manychat helps businesses improve their ROI and grow faster.

WHAT WE'RE LOOKING FOR

ManyChat is expanding its marketing team and we're searching for a Senior Events Marketing Manager with exceptional project management skills to drive our event strategy. This role places you at the forefront of Manychat’s events program, where you will be instrumental in shaping, developing, and executing events that enhance brand visibility and attract new customers. Your strategic and operational expertise will be key to the success of a wide array of events from our annual flagship online summit, which draws over 10,000 participants, to educational webinars and industry event sponsorships.

WHAT YOU’LL DO

• Develop a cohesive events strategy that aligns with Manychat’s brand vision and contributes to customer acquisition.
• Lead the planning and roll-out of our major annual online summit, regular educational webinars, and strategic presence at industry events.
• Oversee budgeting and resource allocation, ensuring each is delivered to the highest standard and achieves set objectives.
• Strategize and collaborate with cross-functional teams to launch integrated event campaigns, including web presence, paid acquisition, influencer marketing, and email marketing, aimed at boosting acquisition and engagement.
• Set and measure event objectives and success criteria, including budgeting, forecasting, ROI analysis, and work alongside the Marketing Analytics team for accurate tracking and reporting.
• Make key decisions on technology solutions that support event delivery, with a comprehensive understanding of various event technologies.
• Start building the events team by hiring and guiding the first team member, aiming to expand in the future, and simultaneously oversee vendor and partner relations.

WHAT YOU’LL BRING

• 6+ years of experience in event marketing and management.
• Background in B2B SaaS with an understanding of product-led growth tools.
• Experience in leading large-scale online events end to end.
• Proven project management skills.
• Demonstrated ability to work strategically and collaboratively across departments to create impactful event-driven marketing campaigns.
• In-depth knowledge of and experience with the latest event technologies and platforms.
• A strong analytical mindset, adept at setting objectives, success criteria, and conducting ROI analysis for events.
• Exceptional communication skills, high emotional intelligence, meticulous attention to detail, and strong organizational capabilities.
• Flexibility and willingness to travel as needed to manage and attend events.

WHAT WE OFFER

We care about your growth, well-being, and comfort

• Annual professional development reimbursement.
• Generous time-off policy to balance your work and life.
• Competitive medical, dental, and vision coverage for you and your dependents (via PLANS).
• Hybrid work format to choose between home and WeWork.

Manychat is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you’re set up for success.