Transitiv

Atlanta, GA

Transitiv is a provider of an advertisement analytics platform intended to monitor and improve digital advertising campaigns.The company's platform combines thermatic measurement technology to monitor vital metrics such as clickthrough-rate, trends in consumer demand, shopping preferability, website traffic and consumer feedback so as to generate insight-based reports on the effectiveness of current marketing campaigns, enabling digital marketers to stay aware of their consumer's taste and preference, increase return on investment and modify digital marketing campaigns accordingly.