About mpathic
mpathic is building the future of trustworthy AI. Grounded in behavioral science and human-centered design, we provide the infrastructure to build AI systems that are safe, aligned, and emotionally intelligent. Our work spans AI safety, RL gyms, red teaming, benchmarking, and evaluation, helping frontier AI labs and enterprises train, test, and deploy advanced AI systems reliably and at scale. Our Life Sciences business brings clinician-led AI monitoring, safety detection, and expert clinical review to clinical trials, helping sponsors and CROs protect participants and data quality, particularly in CNS and psychedelic research.
About the Role
mpathic is seeking a Head of Marketing & Communications to build and lead the function that turns our AI safety and Life Sciences work into a trusted voice in the market and a growing pipeline. This role owns brand, communications, product marketing, and demand generation across both of our business lines, from positioning and thought leadership to the campaigns and programs that drive qualified pipeline.
You will lead three areas:
- Brand, communications, and PR: thought leadership, media, and executive visibility.
- Product marketing and sales enablement: positioning, messaging, launches, and the playbooks that help Sales win.
- Demand generation: campaigns, content, events, and digital channels for both our AI safety and Life Sciences businesses.
The ideal candidate has built marketing and communications programs for deeply technical, high-stakes subject matter and has worked across brand, communications, and product marketing. You can translate complex AI safety, evaluation, and clinical concepts into clear, credible stories for frontier AI labs, enterprise buyers, clinical trial sponsors and CROs, policymakers, media, and researchers. You are comfortable in a fast-paced startup where priorities shift quickly and where building credibility in a new category takes equal parts rigor, creativity, and relationship-building.
You will own the company narrative and make sure our brand, communications, sales materials, and market-specific messaging all tell one consistent story. Where Sales owns pipeline and revenue execution, this role owns the market position, messaging, enablement, and demand that make that execution possible.
What You'll Do
Build the Marketing Function
- Do the work yourself at the start: you will personally write, build, and ship much of mpathic’s messaging, content, sales materials, and communications.
- Bring on new hires and/or contractors, and agencies (for example PR, design, content, digital, and events) to extend your capacity and specialization in technical and medical areas where it makes sense.
- Set up the processes, planning rhythms, and quality standards for brand, content, messaging, and sales materials that the function will grow on.
- Own the marketing budget, and partner with the leadership team on priorities and on when and where to add full-time hires as the business grows.
Own Brand, Narrative & Thought Leadership
- Define mpathic’s market position and company narrative, and keep it consistent across every external channel.
- Build thought leadership programs (content, publications, speaking engagements, and technical assets) that establish mpathic as a category leader in trustworthy, human-centered AI and in clinician-led AI for clinical research.
- Represent mpathic externally through media, conferences, and industry forums.
Lead Product Marketing & Positioning
- Define positioning, value propositions, and messaging frameworks for the mpathic platform and our expert-led services across frontier AI labs, large enterprises, and Life Sciences sponsors and CROs.
- Maintain competitive and market intelligence, including battlecards that help sellers handle the questions they actually hear.
- Translate behavioral science, evaluation, AI safety, and clinical concepts into clear, credible language for technical, clinical, and executive buyers.
Drive Demand Generation Across AI Safety & Life Sciences
- Plan and run campaigns that generate qualified pipeline for both businesses, and track marketing-sourced and marketing-influenced pipeline with Sales leadership.
- Own the website, email, social, and paid programs.
- Produce case studies, white papers, webinars, and research summaries with Science and clinical experts, and turn customer outcomes into customer-approved stories.
- Own the events calendar, including AI and industry conferences, clinical research and psychedelic science meetings, speaking slots, and hosted roundtables, along with pre- and post-event follow-up.
Drive Communications & PR
- Own corporate communications strategy, storytelling, and executive visibility.
- Run a sustained earned-media program across AI, business, and life sciences trade media, including top-tier placements that shape the industry narrative.
- Lead announcements for partnerships, customer milestones, benchmarks, and research results.
- Sharpen and amplify mpathic’s point of view on AI safety, clinical and behavioral applications of AI, and responsible deployment, positioning our leadership team as authoritative voices.
- Develop a proactive issues-management and reputation strategy appropriate for a trust-critical AI company.
- Prepare executive spokespeople with talking points and messaging, manage speaking submissions, and keep messaging aligned across Science, AI/Product, Sales, and Executive teams.
Collaborate Across the Company
- Keep leaders and departments aligned on the narrative and on what is being communicated and why.
- Align internal communications with our external narrative, so employees, especially those in customer- and public-facing roles, can consistently represent mpathic’s story.
- Bring market trends and feedback back to Sales, Product and leadership.
- Translate between technical, clinical, commercial, and public-facing perspectives so the right marketing tradeoffs get made based on company priorities and resources.
What Success Looks Like
In your first 90 days you’ll...
- Build a deep understanding of mpathic’s AI safety, human data, red teaming, evaluation, and Life Sciences work, and how each should be communicated to different audiences.
- Interview sellers, customers, and leaders, and audit existing brand, messaging, collateral, enablement, PR, and communications assets to find gaps and quick wins.
- Establish trusted working relationships with the CBIO, Sales leadership across both businesses, and the Science, Clinical, and AI/Product teams.
- Deliver a first version of the company narrative and core messaging for each audience.
- Deliver a 12-month marketing, communications, and events plan, including where contractors and agencies will extend your capacity.
In your first year you’ll...
- Put a reliable bench of FTE’s, contractors, freelancers, and agencies in place to support communications, product marketing, and marketing for both AI safety and Life Sciences.
- Roll out a clear messaging framework that Sales, Customer Success, and leadership use consistently.
- Execute product and service launches that are ready internally before they are public.
- Generate and influence a meaningful share of marketing qualified leads in both businesses toward revenue targets.
- Establish a media, analyst, and speaking presence, including a sustained earned-media program in AI and life sciences trade media, that positions mpathic as a category leader.
You’ll Thrive in This Role If You...
- Translate technical complexity into narrative: you can take AI safety, evaluation, red teaming, or clinical research work and turn it into content, messaging, and programs that resonate with engineers, clinicians, executives, policymakers, and media.
- Have led marketing across brand, communications, and product marketing, and know how these disciplines work together.
- Have built positioning and sales enablement for complex technical products sold to enterprise buyers, and can show how you measured the impact.
- Bring a strong communications and PR foundation: media relations, agency management, executive messaging, crisis-ready judgment, and a track record of earned visibility.
- Have run B2B demand generation that produced measurable pipeline.
- Are a builder who loves doing the work: you are happy to write, design, and ship things yourself, and you know how to get great work from contractors and agencies.
- Can market to very different audiences, from frontier AI labs to clinical trial sponsors, while keeping one consistent brand.
- Know how to keep internal and external communications in sync, so employees and the market hear one consistent story.
- Are comfortable with high-stakes, sensitive subject matter such as AI safety, red teaming, clinical research, and patient safety, and bring judgment and care to how it’s communicated.
- Are energized by being the connective tissue across Science, Clinical, AI/Product, Executive, and Sales teams.
About the Team
You will work closely with:
- The Co-Founder & Chief Business and Innovation Officer: to shape narrative, partnerships, business development, and Life Sciences priorities.
- Sales leadership across AI safety and Life Sciences: to align narrative with commercial goals, equip sellers with messaging and enablement, and build pipeline together.
- Science, Clinical, and AI/Product teams: to stay grounded in the technical and clinical substance behind mpathic’s narrative and launches.
- Customer Success: to understand what customers experience and turn their outcomes into stories.
- Executive team: to prepare spokespeople and align internal and external messaging on high-stakes, sensitive subject matter.
- Contractors and agencies: the partners you bring in to extend your capacity across PR, design, content, digital, and events.
We value technical credibility, narrative clarity, and high standards for judgment, especially when communicating about sensitive subject matter like AI safety and clinical research.
What You'll Bring
Required Qualifications
- 10+ years of marketing, communications, or product marketing experience at a B2B technology, AI/ML, life sciences, or other technical or regulated company.
- Hands-on experience across brand, communications, product marketing, and/or demand generation, including managing contractors, freelancers, or agencies.
- Experience building positioning, messaging, and sales enablement for complex products sold to enterprise buyers.
- Demonstrated experience building thought leadership programs that established credibility for an organization or brand.
- Experience managing PR agencies, driving earned media coverage (including top-tier placements), and preparing executive spokespeople.
- Experience running B2B demand generation, content, and events programs that produced measurable pipeline.
- Experience operating in startup or high-growth environments.
Preferred Qualifications
- Experience in AI safety, responsible AI, AI governance, or trust & safety; familiarity with evaluation, red teaming, or benchmarking concepts.
- Experience at a life sciences vendor (such as an eCOA, CRO, EDC, or clinical technology provider) or life science company, and knowledge of the clinical trial ecosystem and its buyers.
- Familiarity with CNS, mental health, or psychedelic research.
- Experience building strategic partnerships or industry relationships, distinct from revenue-driving sales partnerships.
- Experience developing issues-management or reputation strategy for a trust-critical or highly regulated brand.
- Published content, books, or other established thought leadership work.
Why Join mpathic?
You'll have the opportunity to build a marketing function from the ground up, shape the narrative of an emerging AI category, and work at the intersection of AI safety, behavioral science, and clinical research.
We're looking for a strategic thinker who loves to execute, can bring clarity to complex ideas, and is excited to help define how trustworthy AI is understood and adopted.
Don't check every box? If you're excited about our mission and believe you can help build mpathic's market presence, we'd love to hear from you.