SECTION I · THE BRIEF
Brief #64528Updated 23 AUG 2026NEW YORK CITY, NYAshbySOFTWARE COMPANIES
Employbl Company Profile

Business Development Representative (BDR)

Strella is a Software as a Service (SaaS) solution that allows innovative product teams to run fast, continuous user research using AI.

Location
New York City, NY
Company size
5–20
Posted
3d ago
Via
Ashby
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Business Development Representative (BDR) · Strella

View company profile
Job title
Business Development Representative (BDR)
Job location
Strella HQ (New York City)
Job description

About Strella

Strella is an AI-powered platform revolutionizing qualitative research with real-time, AI-moderated interviews and automated synthesis. We’re a fast-growing, venture-backed startup working with leading teams in product, marketing, investing, and consumer insights. We’re scaling quickly and looking for a driven Business Development Representative (BDR) to fuel our next stage of growth.

What You’ll Do

Generate Pipeline & Meetings

  • Meet or exceed monthly prospecting quotas through targeted outbound outreach (email, LinkedIn, calls, events, and other channels).

  • Book meetings and build early-stage pipeline for Account Executives.

  • Develop and test creative initiatives to generate meetings and pipeline

Expand Strella’s Market Reach

  • Research and engage ideal customer profiles across product, UX, insights, and strategy functions.

  • Represent Strella at conferences and tradeshows, driving net-new opportunities.

Improve Sales Process & GTM Execution

  • Maintain clean, accurate CRM data and reporting.

  • Partner cross-functionally with marketing, product, and customer success to refine messaging, share prospect insights, and help shape our go-to-market strategy.

  • Contribute to internal projects improving sales playbooks, prospecting efficiency, and tools.

  • Proactively seek and experiment with new AI tools and workflows to drive efficiency in your day-to-day took

Who You Are:

High Impact Attributes

  • Hungry: Strong will to win; track record of exceeding goals and doing what it takes for the team.

  • Humble: Self-aware, team-first, open to feedback, and authentic in how you show up.

  • Smart: Excellent writing and verbal communication, curiosity, and business acumen.

  • Coachable: Takes feedback and applies it quickly; eager to learn and improve.

  • Growth Mindset: Invests in personal development and takes initiative to upskill and master sales.

  • Explorative: Eager to try and test new approaches, channels and tools to find the best way of doing things

Experience

  • Thrives in high-pressure or fast-paced environments, early-stage startup experience a plus.

  • Has worked with minimal oversight and shown strong ownership.

  • Prior customer-facing role (sales, support, retail, service) or BDR/SDR experience is a plus.

  • Bonus: familiarity with research or insight-driven industries

Why Join Strella

  • Opportunity to help define and scale the outbound sales engine at a fast-growing startup, and massive opportunity for growth.

  • Work directly with founders and GTM leaders; your impact will be visible and measurable.

  • Learn cutting-edge B2B SaaS sales skills in a culture of curiosity, speed, and ownership.

  • Competitive compensation with meaningful equity, benefits, and career growth potential.

If you’re ambitious, curious, and ready to hustle to help build a category-defining company, we’d love to meet you!

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Where this role is based

New York City, NY

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Strella headquarters

New York, NY

Company size

520 employees

Founded

2023

Total raised

$18,000,000

View company profile ↗

Funding rounds

  • Series A$14M
  • Seed$4M