ValueBase

ValueBase is a personalised business intelligence company specialising in healthcare. We believe that BI is a core driver of competitive advantage – so we’ve developed a range of personalised intelligence tools to help pharma companies achieve commercial excellence. VB tools combine human and artificial intelligence, providing unique data and analytics that informs evidence-based decision-making. Our data is used by many of the world’s leading biopharmas – including 7 of the top 10 global pharma companies – to power their market access and commercial strategies. The ValueBase portfolio marries digital technology with specialist healthcare expertise to turn disorganised data into actionable insight. We use algorithm-based methodology to capture large, complex volumes of open data. Our healthcare experts check, connect and contextualise it. And our digital interfaces bring it to life so our customers can interrogate it, understand it and, better still, act on it. Our flagship innovation is Formulytics – a digital analytics tool that tracks and evaluates UK medicines formularies. It helps pharmaceutical companies monitor formulary adoption, benchmark competitors and identify early adopters and local barriers. It provides real world, real-time and longitudinal insights. ValueBase is a member of the Open Data Institute. Our team has long-standing expertise in pharmaceutical marketing, market access, communications and data science.