Lacework logo

Sr. Director, EMEA Marketing - Lacework

View Company Profile
Job Title
Sr. Director, EMEA Marketing
Job Location
United Kingdom
Job Description

At Lacework, we strive to provide a supportive, collaborative environment where people are empowered to do the best work of their careers.

Our team members enjoy solving complex problems, big sky thinking, and obsess over getting the details right. We love what we do and are proud of our work to secure clouds and container environments for thousands of users worldwide.

About Us

At Lacework, we strive to provide a supportive, collaborative environment where people are empowered to do the best work of their careers.

Our team members enjoy solving complex problems, big sky thinking, and obsess over getting the details right. We love what we do and are proud of our work to secure clouds and container environments for thousands of users worldwide.

As the Sr. Director, EMEA Marketing,  you will lead our regional marketing teams outside of North America. You will oversee the GTM marketing strategy for EMEA and APAC, serving as one of the business leaders in these key regions, reporting to the CMO and closely partnering with senior leadership, including the Chief Revenue Officer and General Manager, International. You will align strategies and GTM motions with your peers in sales and customer success, and you will play a big part in Lacework’s success internationally by building strategies and marketing plans that are relevant to the EMEA and APAC marketplaces.

 

Your Impact

  • Serve as one of the business leaders in the EMEA and APAC regions and both build and align strategies and GTM motions with your peers in sales, partner, and customer success.
  • Execute a high-growth revenue marketing strategy by partnering with our sales and partner leaders across EMEA and APAC to ensure we have relevant regional campaigns and prospecting motions
  • Develop and own the end-to-end EMEA and APAC marketing programs; implementing, adapting, and activating the global go-to-market strategy
  • Ensure the growth of Lacework’s brand awareness and perception throughout the region
  • Lead a senior, and passionate team of marketers across our international markets.
  • Manage and deploy program budgets to drive scale and ensure high impact
  • Partner with world-class marketers in central functions to help inform and scale our initiatives across multiple markets in EMEA and APAC.
  • Adapt central plays for regional nuances as well as creating native regional motions to support revenue targets

 

Qualifications

  • Have a track record of leading cross-country marketing teams with extensive experience building and executing an international marketing strategy, supporting tactical plans that build demand, increase awareness, and exponentially grow revenue
  • Deep understanding of the European and Asian markets and experience in adapting global go-to-market strategies across multiple markets.
  • Experience working closely with sales and customer success leaders
  • A history of delivering effective marketing strategies from ideation to execution and anchoring across the organization
  • Experience using data to inform growth strategies
  • Experience in multi-channel demand strategies, including content, campaigns, search, social, paid, and revenue marketing
  • Demonstrated ability to lead large teams and manage multiple stakeholders and cross-functional programs to achieve outsized results.
  • The ability to juggle multiple company-wide goals and work with multiple teams at once
  • Demonstrated experience in people management, including second-line management, and a passion for fostering an inclusive culture.

 

Lacework is an Equal Opportunity Employer. It is the policy of Lacework to provide equal employment opportunity to all persons, regardless of age, race, religion, color, national origin, sex, political affiliations, marital status, non-disqualifying physical or mental disability, age, sexual orientation, membership, or non-membership in an employee organization, or on the basis of personal favoritism or other non-merit factors, except where otherwise provided by law

Lacework Headquarters Location

Mountain View, CA

View on map

Lacework Company Size

Between 1,000 - 5,000 employees

Lacework Founded Year

2015

Lacework Total Amount Raised

$1,899,000,064

Lacework Funding Rounds

View funding details
  • Series D

    $1,300,000,000 USD

  • Series C

    $525,000,000 USD

  • Series B

    $42,000,000 USD

  • Series A

    $24,000,000 USD

  • Series A

    $8,000,000 USD