Senior Partner Marketing Manager - Loop Returns

Job Title: Senior Partner Marketing Manager
Job Location: Remote
Job Listing URL: https://jobs.lever.co/loopreturns/01390a26-f365-4105-a94c-f752645347cf
Job Description: At Loop, we’re on a mission to transform the post-purchase experience for modern ecommerce brands. We power returns, exchanges, and reverse logistics for 5,000+ of the most-loved Shopify brands — including Brooklinen, Figs, Princess Polly, and Ruggable.

We’re looking for a Senior Partner Marketing Manager to take ownership of Loop’s partner marketing strategy & execution. We have strategic partnerships with the best agency, technology and logistics companies in the ecommerce industry. Our partner ecosystem is a significant and fast-growing part of Loop’s core go-to-market strategy. In this role you’ll maximize collaboration with partners, fueling the referral engine and continuously expanding Loop’s reputation and footprint in the ecommerce ecosystem. You will collaborate closely with Marketing and Partnerships to identify opportunities to impact the entire funnel, and collaborate with Growth Marketing, Product Marketing, Sales, and RevOps to scale outcomes. You’ll have the opportunity to shape our story and impact across the ecommerce ecosystem while collaborating with a smart, creative, and fast-moving team that values clarity, innovation, and teamwork.

At Loop, we’re intentional about the way we work so that we can do our best work. We call this our Blended Working Environment. We work from our HQ in Columbus, OH, or one of our Hub or Secluded locations, and are distributed throughout the United States, select Canadian provinces, and the United Kingdom. For this position, we’re looking for someone to join us in Eastern or Central Timezones.
What You’ll Do:
MARKETING THROUGH PARTNERS (40%)
Develop and execute a comprehensive partner enablement strategy to educate and activate Loop’s agency, tech, and logistics partners.
Work with Field Marketing to plan and lead Loop’s first annual Partner Summit, including content development and speaker coordination. (marketing through & to!)
Create partner-facing sales and marketing assets — such as pitch decks, one-pagers, solution guides, and demo narratives — that clearly articulate Loop’s value and enable partner referrals.
Establish feedback loops with partners to identify knowledge gaps, resource needs, and opportunities for deeper collaboration.
MARKETING TO PARTNERS (40%)
Keep Loop top of mind with our partners through consistent, creative, and thoughtful touchpoints that build excitement for Loop, drive referrals, and attract new partners to join our program.
Stand up partner onboarding and education flows for new and inactive partners with clear milestones to first referral.
Ensure partner managers have up-to-date resources in order to speak to and have our partners speak to the value of Loop.
MARKETING WITH PARTNERS (10%)
Analyze, prioritize and decide on co-marketing opportunities brought to Loop by partners.
Work with internal marketing teams to find and develop new opportunities for partner participation with a goal of increasing value for merchants and expanding Loop’s reach.
Lead targeted marketing motions to drive integration adoption and account expansion with top-tier partners.
Build trusted and enduring relationships with partner stakeholders through value-driven collaboration.
OPERATIONS & MEASUREMENT
Manage the partner marketing budget for co-marketing, including demand generation events, relationship-building events, and partner gifting.
Optimize intake, qualification, and prioritization for partner marketing requests tied to partner tier, potential, budget, and bandwidth.
Partner with RevOps to clean, enrich, and segment partner data for targeting and reporting.
Track and report KPIs and learnings to continuously improve programs and investment mix.
What Success Looks Like:
YoY growth of partner referrals.
Consistent growth in our number of active partners.
The Partnerships team continues to achieve and exceed their revenue targets.
Increase in invitations to join partners for co-marketing, including content and sponsorship opportunities.
Your Experience:
3+ years experience in a B2B partner marketing role either within a SaaS company or Agency with ecommerce clients. Experience in the Shopify ecosystem is a huge plus!
Experience building out lifecycle marketing and/or enablement programs to increase partner engagement.
Proven experience building out co-marketing campaigns and lifecycle marketing programs to increase partner engagement.
Strong alignment with Loop’s core values: own the outcome, make merchants successful, courage over comfort, and be a human first.
Excellent written and verbal communication skills.
You have a natural curiosity with AI and other new technology, and have experimented with tools for workflow automation, content acceleration, etc.
Tools You May Use:
Euler and HubSpot for lifecycle and attribution.
Figma or Canva for co-branded assets.
Gong for voice-of-partner and merchant insights.
Salesforce, Hex or similar for analysis and dashboards.
Notion or Google docs for documentation, project management, and strategic communication.