company logo placeholder

✍️ ✨ 🚀 Paid Media Manager - Embrace

View Company Profile
Job Title
✍️ ✨ 🚀 Paid Media Manager
Job Location
Los Angeles or San Francisco Bay Area
Job Description
Our world is mobile — the phones in our pockets, our 10+ IoT devices at home, the cars we drive, the way we conduct our work, and the point-of-sale devices from which we buy our coffee and donuts. Embrace is on a mission to make all of our edge experiences exceptional by helping revolutionary companies evolve and excel in this mobile-world that did not exist even 7 years ago. Customers, like Goat, Hilton, Masterclass, Home Depot, and Cameo, love Embrace’s mobile observability and data platform because it makes extremely complicated and voluminous data actionable.

About the Role

We’re looking for a paid media manager to manage all our ad channels from content syndication to Google Ads. The ideal candidate is someone who is focused on maximizing and tracking ROI through the sales funnel. 

What You’ll Do

  • You will own and handle processes the strategy and planning our performance marketing that will aid in generating brand awareness and pipeline
  • Manage the relationship with our tools and vendors (Google Ads, LinkedIn, Syndication Channel) 
  • Collaborate cross-functionally with content, revenue ops and campaign management and make sure KPIs are being met
  • Be continuously creative in A/B testing and optimizing
  • Help drive the narrative by influencing messaging 

Basic Qualifications

  • 4+ years of paid media and campaign management experience, preferably from a high-growth B2B SaaS company and/or agency
  • Must have Marketo experience and be self-sufficient 
  • Understanding how to run reports and analyze data in Salesforce & Marketo to understand what is driving pipeline and revenue - attribution and tracking knowledge is a must
  • Deep expertise in developing scalable strategies for LinkedIn and Google Ads and knowing the parameters and limitations with each channel
  • Effective time and project management skills, thriving on working in a collaborative, dynamic, fast-paced work environment
  • Strong critical thinking skills
  • Ability to analyze data and extract relevant and actionable insights

Gathering is integral to our culture for collaboration and connection. We want to ensure that all of our new hires have the ability to travel and meet other team members. We estimate the travel for any given role to be a couple of days every month or two. In order to gather, new hires must be able to meet our COVID vaccination requirement as we continue to help our team limit risk.

Preferred Qualifications

  • Writing in the mobile or technology space
  • Knowledge of SEO and social media
  • Expertise in and demonstrated application of current SEO tactics
  • An opinion on Star Wars vs Star Trek

Culture Values

  • Perspective - seeking to understand others’ perspectives
  • Investing - investing in discovering value, unprompted
  • Honesty - delivering brutal honesty kindly
  • Simplest - finding the simplest solutions by focusing on outcomes
  • Ownership - empowering yourself and others through solutions, not answers
  • Dark Humor - finding levity together, even when tackling hard problems

Why join Embrace?

Embrace is growing and recently raised a Series B backed by YCombinator, NEA, Greycroft, and the founders of Testflight, Parse, and PagerDuty. The repeat founding team also started Scopely, a $3B+ unicorn mobile startup. Enterprises, revolutionaries, and vendors rely on the Embrace Data Platform to capture 100% of user-behavioral and technical time-based session data rather than relying on sampling. The engineering, data science, UX, and product teams at NYTimes, Hyatt, OkCupid, and Owlet are driving their businesses with Embrace.
 
 
 

Embrace Headquarters Location

Culver City, CA

Embrace Company Size

Between 100 - 500 employees

Embrace Founded Year

2016

Embrace Funding Rounds

  • Series B

    $45,000,000 USD

  • Series A

    $7,500,000 USD

  • Seed

    $4,500,000 USD