
Digital Retail Content Specialist - Liquid Death Mountain Water
View Company Profile- Job Title
- Digital Retail Content Specialist
- Job Location
- Hybrid / Los Angeles
- Job Listing URL
- https://liquiddeath.com/pages/careers?gh_jid=4794982004
- Job Description
We look forward to having you join us in our exciting mission to conquer the world and turn the human race into flesh batteries to power our giant marketing robots. With your help, we’ll eventually ensure that all beverages will become Liquid Death. But just because you work for Liquid Death, it doesn’t mean you’ll be spared from the rest of humanity. However, if you do a great job, instead of turning you into a warm gooey power source, we may allow you to become one of our pets.
About the Job
Liquid Death is looking for a Digital Retail Content Specialist that will be responsible for strategic execution of Liquid Death content and digital efforts to support product growth including leveraging creative assets, best in class product positioning, driving conversion and enhancing the overall customer experience through digital retail partners. This person will be responsible for, but not limited to product content planning, online merchandising, continuous refinements of retailer product detail pages and identifying opportunities based on category insights and trends. This is a non-exempt, remote role with preferred location in Los Angeles, CA and will report directly to the Digital Retail, Account Director.
Responsibilities
- Strategic execution of Liquid Death content and digital merchandising efforts; leveraging brand creative assets, best in class product positioning to accelerate growth, drive conversion and enhance the overall customer experience and engagement across partners like Amazon, Instacart, Target, Walmart, Kroger, Publix, delivery apps, and other retail channels
- Product content planning, online merchandising, continuous refinements of retailer product detail pages, retailer enhanced content planning & execution, as well as identifying opportunities based on category insights and trends
- Develop best in class playbook for deploying, managing, and optimizing retail media content for best customer experience and brand performance
- Build and maintain Liquid Death stores, landing pages and products based on marketing plans, revenue goals, and on brand messaging
- Ensure content is optimized for search and discoverability across all partners
- Enhancing product page content builds across digital retail shelves
- Managing digital shelf content syndication process and execution through PIMs like Syndigo and 1WorldSync
Education and Experience
- Bachelor’s degree
- 2 - 5 years experience in ecommerce
- 2 - 5 years experience developing digital retail ready content for retailer product detail pages and merchandising strategies to drive conversion (i.e. conversion rate experiments, content testing, etc)
- 1-2 years of experience required working with systems such as Syndigo, Salsify, Stackline, Amazon (Vendor Central and/or Seller Central), Target, Walmart, Instacart, etc
- Understanding of digital media, conversion rate optimization, and brand led content
- Team player able to work effectively and collaboratively across all departments to meet goals and deadlines
- Added plus: Photoshop experience
Essential Knowledge, Skills and Abilities
- Proactive
- Problem solver
- Highly analytical
- Thrives in fast-paced environment
- Calm under pressure
- Self starter
Physical Demands
- Remote role, but location preferred in Los Angeles, CA
Perks and Benefits
- Fully remote workplace with an office in Los Angeles
- Awesome health benefits including medical, dental, vision, FSA
- 401(k) match
- Flexible PTO policy
- Paid Parental Leave
- Free Liquid Death Mountain Water & merchandise
The typical hourly range for this position is : $28.85 - $35.57 per hour
The actual offer will take into account multiple factors including skills, experience, education and location. Please note that the salary details listed in role postings reflect the base salary only, not total compensation, which includes equity and benefits.
About the Company:
Liquid Death is a healthy beverage company with ice-cold sustainable cans designed to murder your thirst.
Founded in January of 2019 and based in Los Angeles, California, Liquid Death is one of the nation’s fastest growing beverage brands taking a completely unnecessary approach to canned water and iced teas. Unnecessary things tend to be far more interesting, fun, hilarious, captivating, memorable, exciting, and cult-worthy. Taking the world’s healthiest beverage and making it just as unnecessarily entertaining as the unhealthy brands has put Liquid Death on the map for LinkedIn's Top Startups 2022, Contagious's Brand of the Year 2022, Ad Age Top Marketer of the Year 2022, and Medium’s cult-worthy brands among other accolades.
As Liquid Death continues to bring unnecessarily awesome beverage options to more people, Liquid Death is equally as excited to promote and help fund alternative art, music, and entertainment alongside the brand.
Liquid Death Mountain Water Company Size
Between 100 - 500 employees
Liquid Death Mountain Water Founded Year
2017
Liquid Death Mountain Water Total Amount Raised
$200,600,000
Liquid Death Mountain Water Funding Rounds
View funding detailsSeries D
$70,000,000 USD
Series C
$75,000,000 USD
Series C
$15,000,000 USD
Debt Financing
$7,000,000 USD
Series B
$23,000,000 USD
Series A
$9,000,000 USD
Seed
$1,600,000 USD