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Business Development Representative - CRM - Zeta Global

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Job Title
Business Development Representative - CRM
Job Location
Job Description



Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.   

Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.   

Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. 


As a UK Business Development Representative (BDR) at Zeta Global, you will be at the forefront of our sales efforts, driving growth and market share by identifying and engaging with potential clients. You will be responsible for generating leads, qualifying prospects, and setting up meetings for the sales team. Your role is vital in building a strong pipeline of new business opportunities and contributing to the overall sales strategy.



  • Drive new business demand across a spectrum of channels (email, social, phone, event)
  • Meet all KPIs as set forth by the VP sales
  • Consistently meet or exceed assigned monthly, quarterly and annual quotas
  • Drive the acquisition of new logos within the target market (UK)
  • Efficiently and effectively qualify and process assigned leads into sales opportunities
  • Become versed in our cutting-edge technologies
  • Research and gather business intelligence on prospective customers to enhance and personalise messaging and alignment
  • Attend trade shows and other events to build engagement, interest and brand awareness
  • Provide follow-up activities consistent with the lifecycle of the sale to ensure meetings are confirmed and attended smoothly
  • Collaborate with the VP sales on demand generation initiatives to maximise performance and outputs 


  • Clear, controlled and professional communication skills required - must be able to converse effectively with C-suite executives
  • Organizational skills with thorough follow-through and attention to detail
  • Strong, assertive, and demonstrable sales aptitude  
  • Ability to learn the business benefits of technology and confidently articulate those benefits to a prospect
  • Ambitious and career-oriented
  • Ability to adapt, contribute and succeed in a fast paced, rapidly changing, technology sales environment
  • Ability to develop trust and relationships with prospects and customers
  • Strong negotiation skills and ability to create a strong sense of value beyond simple product capability
  • Excellent verbal and written communications skills and an outgoing, energetic presence
  • Excellent phone, inquiry, and presentation skills
  • Technology fluency to demonstrate and answer questions regarding our products
  • Strong time management and organizational discipline
  • Knowledge of MS Office products 
  • Knowledge of sales technologies, including lead management software
  • Willingness to travel and work on-site as needed



  • 1-2 years of sales experience, with a history of exceeding lead targets 
  • Naturally curious with a thirst for knowledge and knowledge application
  • Strong communication skills via phone, email and social 
  • Proven creative problem-solving approach and strong analytical skills 
  • Strong desire and ability to move up within a sales organisation




Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.  

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ 






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Zeta Global Headquarters Location

New York, NY

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Zeta Global Company Size

Between 500 - 2,000 employees

Zeta Global Founded Year


Zeta Global Total Amount Raised


Zeta Global Funding Rounds

View funding details
  • Debt Financing

    $222,500,000 USD

  • Debt Financing

    $25,000,000 USD

  • Series F

    $115,000,000 USD

  • Debt Financing

    $45,000,000 USD

  • Series E

    $125,000,000 USD

  • Series Unknown

    $70,000,000 USD