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Branding & PR Intern - Cake

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Job Title
Branding & PR Intern
Job Location
Taipei, Taiwan
Job Description

Cake is an international talent platform providing one of the world's top online resume-building tools, bringing global opportunities to talent in the digital age.

Since launching in May 2016 in Silicon Valley, we now manage over 6M talent profiles & 7K company profiles on CakeResume. Innovative companies like Google, Dell, IBM, and TSMC, as well as leading brands of all kinds including L'Oréal, P&G, and many more, are working intensively with Cake for better talent engagement. 

We're a growing team of 100+ creatives, business talents, marketing gurus, and techies, dedicated to creating an ecosystem where great talents can meet great companies efficiently and build a world-class brand along the way! 

What We Offer

  • Generous time off policy and flexible work arrangement
  • Continuous learning opportunities through training and sharing for new markets and different industries
  • Team spirit environment - we work hard, play hard, and celebrate even harder!

 

 

Job Description

This internship offers an unparalleled opportunity to delve into the fields of branding, PR, and partnership development, with a focus on integrated marketing communications (IMC) in the APAC region and international markets. As an intern, you will actively participate in real-world projects, including campus ambassador programs and global marketing initiatives, gaining invaluable experience and building a robust portfolio.

Key Learning Opportunities:

  • Branding & PR Mastery: Develop strategic owned-to-earned media mindset, create compelling content, and boost brand visibility through targeted PR campaigns.
  • Partnership Skill Sets: Research and brainstorm of the collaboration with key partners, leveraging both local and international resources to achieve strategic objectives.
  • Comprehensive Project Involvement: Assist in the planning and execution of significant projects, such as campus ambassador programs and corporate events, enhancing your project management skills.

Responsibilities:

1. PR:

  • Strategize and curate the list of potential B2B and B2C media partners, annual events, and award opportunities to elevate our brand presence.
  • Conduct research and manage content licensing and publication on various media and social media platforms (e.g. 創業小聚、LINE Today).
  • Gather and analyze media exposure articles to monitor our brand's visibility.
  • Execute PR exposure re-marketing on different owned media channels

2. Partnership Development:

  • Research and identify potential partners that align with our strategic goals, creating a robust partnership bank of collaborators. (Start from TW, cross-leverage with overseas resources)
  • Organize and communicate internal needs for social media and visual design support in accordance with external partners to exchange resources
  • Maintain comprehensive records of all partnership projects, ensuring seamless documentation and reporting.

3. Branding:

  • Assist in the planning and execution of campus ambassador programs, including activity documentation and management of FB community operations.
  • Support event logistics for brand projects, ensuring smooth and successful execution.
  • Facilitate event logistics for corporate visits, providing a professional and welcoming experience for our guests.

What We Offer:

  • A dynamic and inclusive work environment that fosters growth and development.
  • Hands-on experience in PR, partnership development, and regional branding
  • Competitive internship stipend and potential for future full-time opportunities.

Requirements

Qualifications:

  • Effective communicator in English and Chinese, both verbally and written
  • Currently pursuing or recently graduated with a degree in Marketing, Communications, Business, or a related field.
  • Strong research, analytical, and organizational skills with a keen attention to detail.
  • Excellent written and verbal communication skills, with the ability to craft compelling narratives.
  • Ability to work independently as well as collaboratively in a team-oriented environment.
  • Committed for a minimum 6-month period, with the option to extend (min. 3 days/week)

Preferred Qualifications:

  • In-school experience in PR, marketing, event planning, or related fields.
  • Demonstrated ability to manage multiple projects and meet deadlines.

Interview process

  1. Online Logical Test
  2. Initial Screening Call
  3. Advanced Video Interview
  4. Online/Onsite Final Group Interview 

Please make sure to provide your cover letter and resume in English.

 

 


We understand that no candidate is perfectly qualified for any job and believe that diversity of background and thought makes for better problem-solving and creative thinking, which is why we're dedicated to adding new perspectives to the team. What's even more important than your resume is a positive attitude, passion for the work, personal drive for growth, and the ability to thrive in a fluid and collaborative environment. We want you to learn new things in this role and encourage you to apply even if your experience doesn't align perfectly with what is listed here.

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Cake Headquarters Location

Indianapolis, IN

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Cake Company Size

Between 5 - 20 employees

Cake Founded Year

2021

Cake Total Amount Raised

$1,300,000

Cake Funding Rounds

View funding details
  • Pre Seed

    $1,300,000 USD