Assistant Marketing Manager - South East Asia (Hong Kong based) - CASETiFY

CASETiFY is looking for an entrepreneurial, creative and passionate Assistant Marketing Manager to join our team. The ideal candidate will hit the ground running, thrive in a fast paced environment and be detail-oriented. Must be a self-starter and team player with the ability to quickly identify areas of opportunity to create procedures that increase efficiencies, scalability and effectiveness. You have a proven track record prospecting, negotiating and closing partnerships to support and fulfil the strategic objectives.

This is a new headcount to support the rapid expansion of the SEA market. The market coverage includes Singapore, Malaysia, Philippines, Indonesia and Vietnam. With the ambitious target that we would like to achieve in our online business and the increase of brand exposure in SEA. A new headcount is essential to support the research and execution of various marketing and business development campaigns.

Job Description

• Responsible for planning and implementing marketing and advertising activities
• Understand the extensive details of marketing and are familiar with ways to analyze market research and customers' behaviors
• Prepare reports on marketing and sales metrics
• Create innovative marketing campaigns and contents designed to drive revenue growth
• Excellent understanding of the online, influencer and sponsored content advertising space
• Implement and manage analytical tools to track and evaluate the performance and ROI of various marketing and influencer campaigns
• Track weekly / monthly / quarterly channel KPI targets to manage budget and resources effectively

Requirement

• Bachelor's degree or above in Business, Marketing discipline or equivalent
• 5+ years experience in marketing or related field
• Highly proficient in written and spoken English. Fluency in Bahasa Indonesia, Tagalog, Malay, or Malaysian Mandarin is an advantage
• Extensive knowledge of SEA market trends and consumer behaviors in each country. Interest in pop culture or prior experience in the entertainment industry is a plus
• Strategic problem solving skills, using creative thinking to achieve targets
• Strong planning, analytical, creative, result-oriented, and able to work independently
• Ability to work under pressure and meet tight deadlines